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024: The State Of Play For AI in 2024 with Kira Hug and Rob Marsh
Fresh off a transformative 2023, Kira and Rob discuss key developments that shaped the industry last year and emerging specialties you might want to consider.
Whether you're just getting started with AI or looking to maximize its potential, this forward-focused episode delivers strategic insights to help you capitalize on AI in the year ahead.
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023: Using Spoke.AI to Cut Through The Noise with Grainne McKnight
Grainne, a data scientist at AI startup Spoke, shared how small teams and solo entrepreneurs can take advantage of AI to cut through notification overload from online communication tools like Slack.
We also discussed the need for diversity in AI, and the importance of building responsible products.
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022: Automating Your Unique Abilities with John Mulry
John, the founder of E5 Agency, joins us to discuss leveraging AI to amplify your unique skills and speed up processes. John shares how he went from AI skeptic to incorporating tools like ChatGPT into his agency’s workflows. He also explores emerging opportunities in audio, video, and automation.
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021: How Marketers are Using AI with Mike Kaput
Mike, the Chief Content Officer at Marketing AI Institute, joins us to discuss how marketers and content creators can adapt as AI rapidly evolves. We explore Mike's thoughts on moving from AI experimentation to integration, creating more human-focused content in the AI era, and the path to becoming an AI marketing specialist.
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020: Leveraging Generative AI with Christopher Penn
Christopher Penn, co-founder and chief data scientist at Trust Insights, joins us to discuss the practical realities and possibilities of AI in the creative space. Drawing on his extensive experience, he provides refreshing perspectives on topics ranging from the AI singularity, to bias in generative models, to new roles and opportunities for prompt engineers.
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019: Designing AI Conversations with Susan Westwater
Susan, a content strategist and co-author of 'Voice Marketing: Harnessing the Power of Conversational AI', joins us to discuss the creative opportunities for writers in her field, what conversational AI is, the current state of voice assistants, and how small business owners and freelance writers can leverage these technologies. She also outlines a process for researching and designing AI interactions, and shares tactical tips for optimizing content.
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018: Reaching Global Audiences with Oz Krakowski
Oz, the Chief Revenue Officer at DeepDub, joins us to discuss using AI for instant video dubbing and localization. In this episode, Oz explains how DeepDub's technology works, how important it is to make video content accessible to global audiences, and the use cases for copywriters and content creators. Oz also explores the ethics of synthetic media, and the need for an ethical approach as AI capabilities advance.
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017: Creating AI Content At Scale with Julia McCoy
Julia McCoy, the president of Content at Scale, and an expert in AI-powered content writing joins us to share her journey — from being anti-AI to embracing its potential in the writing industry. She discusses the launch of her book, "Content Writers Handbook", how she quickly adapted her perspective to incorporate AI into her writing process, and the crucial areas AI still falls short.
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016: How We're Using AI In Our Business with Kira Hug and Rob Marsh
Dive into the takeaways we each took from a recent mastermind retreat.
We're getting specific about the type of time-saving tools copywriters can build, and discussing The Copywriter Club's next steps with AI.
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015: Using AI to Build New Businesses with Teddy Garcia
Teddy is a virtual CTO and marketing automation expert who's challenging creatives to use generative AI for a lot more than content. Teddy shares his insights on how AI can be used to generate entire businesses from scratch, and dives into the seven buckets of tech tools we should be paying attention to.
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014: Avoiding Bias and Protecting Your Data with Nalini Garg
Nalini, a Women in AI ambassador, and strategy and analytics leader at Deloitte Consulting Executive, joins us to talk about the interesting ways she is experimenting with AI, as well as her advice for protecting our data and avoiding biases.
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013: Planning for the Future with a W.T.F Mindset with Lisa Nirell
Executive coach, Lisa Nirell, joins us to share how she helps leaders navigate AI with curiosity, confidence, and calm. In this episode, we explore Lisa’s three bucket theory for time prioritization, as well as her approach to career longevity.
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012: Using Laika For Creative Writing with Charlene Putney and Martin Pichlmair
We're joined by Charlene and Martin, creators of Laika, an AI-powered writing tool they describe as a 'playground for language'. They share their unique approach for using Artificial Intelligence for creative writing, and make a compelling case for any writer who wants to do the same.
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011: Thriving With AI In A Recession
with Rob Marsh and Kira Hug
with Rob Marsh and Kira Hug
This week, we're talking about the impact of AI—and the recession—on the opportunities for creatives, including the solutions we'd recommend for anyone who wants to continue to land high paying clients.
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010: Web 3.0 and AI Opportunities
with Jordache Johnson
with Jordache Johnson
Jordache, a tech futurist and digital growth strategist, discusses the evolution of the internet, the opportunities Web 3.0 presents for creatives and entrepreneurs, and the opportunities for generative AI and the blockchain.
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009: ChatGPT for Brand Voice
with Ami Williamson
with Ami Williamson
Ami is a brand and messaging strategist who has been using ChatGPT to define and replicate brand voice, as well as reignite her own creativity. In this episode, Ami shares her approach, and her outlook on AI's future.
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008: Becoming An AI Marketing Specialist
with Ruth Favela
with Ruth Favela
Ruth is a AI marketing specialist who currently works with the world's leading weather and climate security platform, Tomorrow.io. In this episode, she describes how she's landed multiple AI marketing positions and how other creative entrepreneurs can too.
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007: Wordtune for Professional Writers
with Yona Schnitzer
with Yona Schnitzer
Yona is the content manager for AI21 Labs, the company behind the AI writing assistant, Wordtune. In this episode he showcases exactly how we can use WordTune to elevate the content we create and add 'spice' to the outputs we usually expect from Artificial Intelligence tools.
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006: Adapting To The Future Of AI
with Brandon Burton
with Brandon Burton
Brandon, a messaging strategist (and the producer of this show), shares the approach he's taking to stay adaptable in the fast-moving world of AI. Brandon walks us through the tools he's experimenting with, the challenges facing creative entrepreneurs, and his thoughts on the long-term impact of AI on wider society.
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005: How Real Writers Can Use AI
with Brad Bartlett
with Brad Bartlett
Brad, an AI-empowered copywriter, shares his insights on utilizing AI-powered writing tools like Jasper and ChatGPT in the copywriting process. Brad emphasizes the importance of AI literacy, and explores the ethical considerations of using AI in content creation.
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004: The 'Just In Time' Approach
with Brittany Downey
with Brittany Downey
Brittany is a website strategist and minimalist marketer who's joined us to share all the ways she's using Artificial Intelligence in her business. She breaks down how she manages the overwhelm that comes with AI's fast-paced changes, and reminds us why it's important to carve out time to 'play' with these tools.
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003: Designing An AI Personality
with Rob Lennon
with Rob Lennon
Rob, The AI Whisperer, has been experimenting with AI for years and is finally revealing what he's been working on. This episode dives into AI's ability to write a book, as well as Rob's ambitious plan to launch a podcast with a unique co-host.
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002: Navigating AI In Your Business
with Paul Roetzer
with Paul Roetzer
Paul is the host of The Marketing Artificial Intelligence Show and Founder & CEO of the Marketing AI Institute. He shares how AI can be used as a tool to increase efficiency and help grow your business.
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001: How Copywriters Can Leverage AI
with Sam Woods
with Sam Woods
Sam is a copywriter who’s been leveraging AI for copywriting since 2019. This episode dives into how AI is going to integrate into our personal and professional lives over the next decade, and Sam shares how copywriters can use it to their advantage, immediately.
Meet your co-hosts for the
AI for Creative Entrepreneurs podcast
AI for Creative Entrepreneurs podcast
After building our own six-figure businesses as copywriters, we founded The Copywriter Club in 2017 to help other copywriters, creatives, and brand strategists do the same.
So we launched our first podcast, The Copywriter Club, (maybe you've heard it?) to help copywriters figure out how to think bigger about their businesses.
And while the show grew into 1.5M+ downloads and over 300 episodes, we knew there was something missing in the conversation... something big. Bigger than big.
We knew we needed to start a new conversation, for creative people like us, focused on AI and machine learning.
So we launched this show to interview experts, practitioners, and creatives who can try to help us understand the ever-changing AI landscape. The goal: help creatives take advantage of the latest AI tools to maximize focus, creativity, and profitability.
So who the heck are we when we're not geeking out over AI? Glad you asked...
Hey there, we're Kira Hug and Rob Marsh...
Rob's been writing winning copy since the 90s for companies like Cedar Sinai Hospital, United Healthcare, Publicis, and Hewlett-Packard. He has an MBA and has been part of three start-ups. So he has "big company," "startup," and "agency" experience. He knows a thing or two about finding clients and running a successful business.
Kira is obsessed with behavior design... She’s a licensed Tiny Habits Coach who specializes in personality-driven launch copy. She’s worked in-house with global brands like Estee Lauder, startups like Actionable.co, non-profits, and well-known online brands & personalities.
Together, we help creatives navigate the world of AI, land more clients, design no-brainer offers, & build profitable creative businesses.
Get access to the A.I. for Copywriters & Creatives Course *aka AI4C* because this type of change doesn't need to feel like the A.I. Apocalypse, if you're not going at it alone. We've got you covered...
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